That wasn’t a typo. I’m just averse to writing the phrase “fake it till you make it.” I’m also averse to hearing it and saying it to others. It never feels right, even when I know what it’s supposed to convey.

I understand the idea behind it, and agree wholeheartedly that you should believe in yourself. Fully. To the point where people believe what you say even if you don’t believe it.

This may be a game of semantics, but in our world, semantics matter. Words matter. They carry power, and we’ve seen the incredible power of a kind word, the unforgettable destruction of a negative word. That’s why great leaders inspire us-their words resonate because they remind us of who we really are, we see in ourselves the qualities which we admire in those we respect.

In our heads, the conversations we have with ourselves and the words we speak influence our actions. Thoughts are things. They become words, then actions. If we’re trying to build a tribe or start a company or lead a movement or believe in ourselves, why choose to start with something that uses the word “fake” even as a passing phrase?

Benjamin Zander says that this entire world is a game. I agree. Our realities are subjective based on our desires, needs, and dreams. The strategies we use and the words we say have an impact on the events and people in our lives, and games are played on many levels.

Why then, don’t we play a game that allows us to win? Why not, instead of “faking it” we remind ourselves of the potential, the power, the influence we already possess? Why don’t we remember we were born with these inherent qualities? Why do we need to fake it at all, when reminding ourselves of what we already have is good enough?

“Faking it” doesn’t motivate. It leaves me tired and unsure. Reminding myself of the courage and abilities I have, leaves me invigorated, ready to tackle.

Remembering your true nature takes away any desire to “fake it”-to be someone who you’re not. You realize that where you’re at is exactly where you need to be. Working hard and competing and learning new things and improving your skills are great things to do. Necessary, if you want to succeed. But to do those things, “faking it” will only get you so far. To push past the finish line, remembering your true nature will get you across into the winner’s circle.

You’re a powerhouse. Of energy. Of enthusiasm. Of passion. Of intention. Of purpose. You have the skills and abilities to get what you want and to help others do the same.

Why not remember that instead next time you feel the need to “fake it”?